Judging Newsletter

Tuesday, March 18th, 2003 at 9:58 PM | No comments Category: Meryl's Notes Blog

In the newest issue of the eNewsletter Journal, we presented the first VIZible Value Award to Bernstein Communications, Inc. I wrote up why the newsletter is a success and interviewed the person behind the newsletter. If you want to submit a newsletter for an award consideration or just for an evaluation in a future issue, drop us an e-line.

I hate criticism, but I highly value it because there is always room for improvement. Even if a newsletter isn’t a winner, it’s good to see the areas for improvement and the things done right at no cost except for publishing the review. It is not bad PR if a newsletter doesn’t get hot reviews. It demonstrates a company’s willingness to improve for its customer and its own sakes.

Hey, if nothing else… you guys know I avoid conflict or fights when I write, right? Well, the rants and raves of newsletters column is where I try to let it all out and be as honest as possible. Yeah, I sweat a bit when I write these reviews, but it’s a challenge. Does that make me Ebert and Roeper of enewsletters? :)

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