Smacking Ugly Copy

Friday, April 30th, 2004 at 12:47 PM | Category: Meryl's Notes Blog No comments

In my review of Seth Godin’s book, I mention an inspiration from his book and applying it to the eNewsletter Journal. The issue is out and we’ll see how the Extreme Copy Makeover idea pans out. The purpose is to find bad copy on the Web, put it in jail, work with it, and release it as a changed copy… for the better so it can become a successful contributing citizen… er, copy.

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