Comments on: Talk with Stephen King of Marqui http://www.meryl.net/2005/01/25/talk-with-stephen-king-of-marqui/ Content on writing, tech, business, marketing, social media Fri, 10 Feb 2012 01:21:37 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: James Paden http://www.meryl.net/2005/01/25/talk-with-stephen-king-of-marqui/comment-page-1/#comment-787 James Paden Thu, 27 Jan 2005 20:25:09 +0000 http://meryl.net/new/2005/01/25/talk-with-stephen-king-of-marqui/#comment-787 <p>As the developer and owner of one of the most highly ranked web designer related websites and a SEO professional, I feel compelled to say that Marqui's program has nothing to do with SEO (search engine optimization) and hasn improved their SEO little, if it at all.</p> <p>The number of Google results for your company name has absolutely nothing to do with the amount of traffic your website receives from Google.</p> <p>Definition of SEO: http://www.google.com/search?q=define:search+engine+optimization</p> <p>I don't want to argue about SEO or it's pros/cons. Basically, I view SEO as getting <em>targeted</em> <em>traffic</em> to your website by "optimizing" your website (and these days, it's incoming links).</p> <p>However, Marqui hasn't done this. Their entire site is optimized for the term "Communication Management System" (which I'm assuming they made up because CMS stands for "Content MS"). If anyone did want to buy such a product and looked for it on Google, they wouldn't find Marqui: http://www.google.com/search?q=Communication Management System</p> <p>Marqui isn't even listed on the front page for a term that it appears they essentially made up! Their program is an absolute failure at SEO! They are not driving visitors that are seeking the products they sell to their website.</p> <p>Interestingly enough, they don't even rank #1 for their original company name. A blog talking about them has a higher ranking (unfavorably speaking about them I might add).</p> <p>(I use the term "original" to imply that's the term is uncommon and thereby relatively easy to gain a high ranking for)</p> As the developer and owner of one of the most highly ranked web designer related websites and a SEO professional, I feel compelled to say that Marqui’s program has nothing to do with SEO (search engine optimization) and hasn improved their SEO little, if it at all.

The number of Google results for your company name has absolutely nothing to do with the amount of traffic your website receives from Google.

Definition of SEO:
http://www.google.com/search?q=define:search+engine+optimization

I don’t want to argue about SEO or it’s pros/cons. Basically, I view SEO as getting targeted traffic to your website by “optimizing” your website (and these days, it’s incoming links).

However, Marqui hasn’t done this. Their entire site is optimized for the term “Communication Management System” (which I’m assuming they made up because CMS stands for “Content MS”). If anyone did want to buy such a product and looked for it on Google, they wouldn’t find Marqui:
http://www.google.com/search?q=Communication Management System

Marqui isn’t even listed on the front page for a term that it appears they essentially made up! Their program is an absolute failure at SEO! They are not driving visitors that are seeking the products they sell to their website.

Interestingly enough, they don’t even rank #1 for their original company name. A blog talking about them has a higher ranking (unfavorably speaking about them I might add).

(I use the term “original” to imply that’s the term is uncommon and thereby relatively easy to gain a high ranking for)

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