Yvonne Russell! Congratulations, Yvonne!
Karen Swim! Congratulations, Karen!
No, no… I’m not asking you to Google me. You’re going to do it anyway, aren’t you? Ted Demopoulos contributes this entry and the title fits. I met Ted, I believe, either from doing a book review or commenting on one of his entries that led to doing the book review. It’s a case of the chicken or the egg — but I forget which.
Since then, he invited me to contribute to his book, What No One Ever Tells You About Blogging and Podcasting and we’ve gotten to know each other over time. Don’t believe what he says about being the most boring blogger. Not at all, but good publicity!
This entry’s prize are Airport Mania: 2 copies (1 Mac and 1 PC) and one copy of Andy King’s upcoming Website Optimization. Here’s its companion site. Just leave a 30-word comment on this post by June 20 to get an entry for a drawing. Be sure to include “Mac” or “Win” in your comment so you’re up for the right version of the software.
You’re being googled all the time — hopefully the results are positive.
People google you before they meet with you, they google you before hiring you, they google you if they may be working with you, they google you if you’re dating their sister.
Potential clients always google me, my mailman has googled me, my kid’s teacher and even my wife have googled me! And if people really care or are Internet savvy, they will do more than simple search engine lookups.
What shows up when you google yourself? It’s good to know what others are seeing about you.
If you have a common name and nothing comes up, try what others will try; google your name plus other identifying information. Do you work for IBM? Then googling “yourname IBM” may turn up interesting results. Are you a viola player? Then googling “yourname viola” may be the ticket. Do you live in Fresno? Then googling “yourname Fresno” may work.
So what is your name anyways? If it’s a common name you might change it slightly, for example also use your middle name. Although ‘Ted Demopoulos’ is fairly uncommon, if it were a common name I could choose to use ‘Ted Demetrius Demopoulos’ for my business card, resume, email, and other locations as appropriate, making myself much easier to google.
What if there really is nothing online about you? From the privacy standpoint, that might be good, but if you’re looking for a job, trying to date, or maybe think you have career, people googling you might wonder why nothing shows up. Are you legit? Do you really exist? Maybe you’re a complete flake or serial murderer?
Fortunately there are several easy and free or cheap ways to establish an effective internet presence. Here are three quick ideas:
Of course you could also start a Website, even a simple one-pager about yourself, start blogging, or write articles online – Web masters are always looking for content. These techniques are very effective at establishing an effective internet presence, although they take some effort.
Your online presence is only going to become more important. You had best know what shows up when other people google you, and ideally you’ll create positive content using some of the techniques mentioned above to show you in a correct and positive light.
About the author: Ted Demopoulos is the author of the upcoming book Google Me. For a preview, including his free ebook Effective Internet Presence, Now required for success in business and life, visit www.EffectiveInternetPresence.com.
For more on Ted, visit his blog, Blogging for Business, home Web site, or (you guessed it) google him