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Content helps build relationships with clients, prospective clients, and readers. A content pro ensures your market, prospects and customers get what they need from your words so that you earn their trust and gain credibility. As your respect zooms up, the profits follow. If your content is already written or edited -- see it transformed from good to great.

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Recent Blog Posts

  • This Content Marketing Hazard Can Hurt Your Company’s Credibility

    September 11, 2013

    My husband Paul and I finally took our sons to the much-lauded Perot Museum of Science and Nature. Lane, the new high schooler, wasn’t thrilled about going. (“Why did I have to come?” Grumble, grumble.) He’d rather stay home and play video games. His younger brother Zachary, the bookish one, couldn’t wait. I didn’t have […]

  • An Easy Way to Exceed Expectations

    July 31, 2013

    This fall is my family’s 14th and final year at the elementary school where all three of my kiddos attended for at least five years of their lives. It’s going to be tough to leave because many staff members are like family. Volunteering at the middle and high schools aren’t the same as at the […]

  • Why Relevancy Matters in Content Marketing

    July 11, 2013

    Like most of you, I rarely pay attention to commercials. (What about during the Super Bowl? Nah. Not too interested.) I zip through them. (Thank you, DVR!) If I can’t skip the commercials, I use the time to catch up on reading or play Fairway Solitaire (darn you, Gutsy McDivot!) on my phone. But then […]

  • The Trouble with Tribble-ish Content Marketing

    June 6, 2013

    Back in 2001, I connected with a fellow from InternetViZ and interviewed him about email marketing. A few months later, a client closed his business. It was one of the primary sources of my writing income. That taught me the importance of having a variety of clients instead of one or two that make up […]

  • Be Accepting, Be Present, Be Calmer

    May 8, 2013

    Almost every year when May comes, I fretted about how I’ll get work done without the steady, reliable school schedule. So I dreaded the long summer months. Right on schedule, it happened last year. Except, instead of fighting it, I accepted it. And you know what? It was one of the best summers I ever […]

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We are fortunate to have been able to rely on Meryl to augment our internal resources here at Marqui. Recently, she was instrumental in helping us craft a white paper on blogging that helped us not only capture the spirit (through tone and manner) of the subject perfectly, it provided welcome entertainment along with technological enlightenment for our readers.

The paper has been (so far) downloaded more than 1600 times from our web site. And it is a testament to our collaboration that we’ve received compliments like this one: ‘Finally. A white paper not written by committee. How refreshing.’ Thank you, Meryl.
— Janet Johnson, VP Communications, Marqui

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