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  • When Personal Appointments Take over Your Week

    April 14th, 2008 | Tags: freelance, freelancer, schedule, time

    Frustration builds while reviewing this week’s calendar. Every day this week has something not routine and not work-related scheduled (and most of last week, too). I can only reschedule one appointment, but it’s not enough to lighten the load. So what does a lone freelancer do? To prevent myself from going crazy and sacrificing sleep (if [...]

  • 4 Steps for Dealing with Mistakes

    April 7th, 2008 | Tags: evaluations, feedback, review, services

    For freelancers and solopreneurs, making a mistake on a task compares to a corporate employee receiving bad performance review. Facing mistakes — no matter how small — as a freelancer comes harder than those made as a corporate employee — and I’ve worked on the other side. The other side includes working for the [...]

  • Question Your Work

    April 3rd, 2008 | Tags: design, freelance, project, web site, wiki, writers

    37signals asks eight questions before, during, and sometimes after working on a project or task. These questions work well for writers and other freelancers. Those of us who work solo rarely have anyone to check with us to make sure we’re on the right track. So we need to help ourselves figure out if we’re on [...]

  • Short Introductions on Web Pages

    March 31st, 2008 | Tags: audience, web content, web site, writer, writers

    Jakob Nielsen’s Blah-Blah Text makes an important point that web site visitors want to cut to the chase. They don’t want to waste time with a welcome message or any of that. We writers have learned that we need to have an opening, body, and conclusion. But we also know that writing for the web breaks [...]

  • 7 Steps to Catch up Quickly after a Break

    March 25th, 2008 | Tags: e-mail, freelance, organization, time management, work life balance

    I took my first break in ages — that didn’t include an illness or a holiday — for a few days last week for spring break. We went to San Marcos and San Antonio and visited Wonderworld, Sea World, and the Riverwalk. Wonderworld contains a dry cave created by an earthquak on the Balcones Fault [...]

  • Freelance Tip: Reliability, Follow up, and Fear

    March 10th, 2008 | Tags: freelance

    Freelance Folder writes that a successful freelance career requires reliability. Based on my own experience and others, it’s true. Sometimes I want to stop recommending freelancers to clients. I do this as a favor to the client and the freelancer, but I rarely see positive results. Often, the freelancer stops responding or responds when the [...]

  • PC Game Review Magic Match Adventures

    March 7th, 2008 | Tags: casual games, Cradle of Persia, Magic Match Adventures, PC Games

    The adorable (c’mon admit it!) imps return for their third game, Magic Match Adventures. You might know ‘em from Magic Match and Magic Match: The Genie’s Journey. Peak into the imps’ lives in the land of Arcania where they enjoy working and playing until something evil trips them up. They need our help in restoring [...]

  • Audience Matters

    March 4th, 2008 | Tags: audience, podcasting, target market

    Here’s a great example I ran into that proves audience matters when writing content and designing Web sites. Audio expert Penny Haynes asked: Is the term “Technically Challenged” a positive, negative or neutral marketing term? I’d really like to hear from people who are NOT comfortable with technology to ascertain if using that term to reach them [...]

  • Client Evaluations: Improve your work and client relationships

    February 18th, 2008 | Tags: evaluations, performance reviews

    Do you ask your client for feedback on your work? Some freelancers and contractors don’t have annual or formal reviews. Large contracts usually make reviews a part of the process, but that’s not always the case with individual freelancers. Sending a client a separate e-mail asking for a project check up signals a few things to [...]

  • Gas Station Usability Problems

    February 11th, 2008 | Tags: usability, user testing

    I go to various gas stations to fill up a thirsy car. The one in my neighborhood takes longer to use because of its strange set up. Most gas stations have the screen and buttons next to each other. Not this one. The buttons appear near the nozzle and the credit card slot. The screen sits [...]

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