3 Compelling Digital Marketing Lessons from Colleges

Son in front of door wearing GO OU shirt

My son is a high school senior. [Pause for dramatic effect.] Of course, it makes this mama emotional. More so because Zachary is the youngest of three. Senior year. You know what that means. Yup. College application time. Time for Zachary to do marketing … himself. But the college process starts long before they’re seniors. … Read more

Here’s How to Make Your B2B Digital Marketing Awesome

Lane and Shelby play chess

My older son unknowingly loves to play hide-and-seek. OK, so it’s 100 percent hide and zero seek. He typically spends most of his free time in his room either sleeping or playing video games. The only time he leaves his room is when his stomach commands it. He’d probably like for us to move the … Read more

Get on a First Name Basis with Online Prospects and Clients

Once upon a time, geography and the surrounding community limited the customer base for small businesses. Today, our connected world offers an unprecedented opportunity for small businesses everywhere because we can live anywhere and work with clients on a global scale. But what have we sacrificed? Sometimes we long for the days when an owner … Read more