After arriving at my mom’s house on Thanksgiving, my seventeen-year-old daughter hands me an envelope. Perplexed, I opened it to find a incredible and moving handwritten note of thanks from her. Let’s just say it was enough to bring tears. She wrote one for my mom, my siblings, close friends and — the most amazing of all — her two little brothers.
She said she is about to graduate and leave home. She felt she needed to do it.
I write notes to my clients every year … by hand. Yes, it cramps, but it’s worth it. (I even keep a journal, but I guess that’s not enough to keep the handwriting muscles warm.) You can get more ideas from 33 Ways to Reward Your Customers. These have a lot of retailer-related suggestions. However, every business can pick up something from this list.
It isn’t necessary to wait until the holidays to thank your clients. I do that, but I try to send the notes and gifts earlier. (Sent last week.) I’ve sent them pecan pralines (Texas food), books and Boy Scout Popcorn (delicious treat that also helps the organization).
You could also buy stamped postcards and write a thank you anytime you find the opportunity. They’re small and light, so you can carry them with you ready to write on.
How do you thank people?
Weekly Links
Brain food …
Fun …
Copyright secured by Digiprove © 2011 Meryl Evans
The Texas Rangers made the playoffs again this year. No smack talk from me. I just watch and hope for the best. “Rootin’ Tootin’ Ranger” was the name of a Rangers mascot from the ’70s. Wow, that game on Monday, October 10, blew me away. Would you believe the game’s walk off grand slam was the first in MLB playoff history?
What a series it has been between the Rangers and Tigers! The third base thing and it happened twice! (I won’t bore you with details, but email me if interested.) Then same guy who hit the walk off grand slam almost did the same thing in game four in the top of the 9th. He hit a three-run homer.
Brain food…
And for fun because we’re allowed…
Ahh … rough week. Best I let y’all go adventuring through these links.
Brain food…
Copyright secured by Digiprove © 2011 Meryl Evans
School begins on Monday. Yay! Hooray! Too excited? The kids had a good summer. It’s time to return to our regular scheduled programming, only this year it has a few more shows added than I would like. The little guy takes piano, does scouts and goes to religious school twice a week instead of once. The older guy adds football and has to practice twice a day for a big event in February.
The daughter gets busy with her college search and application process. Glad that last one will be done by November — I hope. I know some schools accept applications later on, but the bulk of the work happens this fall. Then, she can sit back and enjoy her senior year.
Me. I’ll be working extra hard to hold on to my sanity on top of mothering, wifing (boy, that looks like wi-fi’ing — you know, be a good wife), volunteering, serving clients as best as possible, chauffeuring, exercising, sleeping.
College has changed drastically from when I applied. I only applied to three schools. After I finished my freshman year, I applied to two schools because I moved to Washington, D.C. Now, kids typically apply to more than five schools. The cost? College tuition inflation multiples faster than regular inflation. In a conversation, someone said that it’s possible fewer kids will go to college in the future because of this. Or, go to community college — which are growing like weeds. I believe it.
Education is important. But not at the expense of your finances and sanity. What are your thoughts on the state of college education?
Brain food…
For fun because we’re allowed…
Copyright secured by Digiprove © 2011 Meryl Evans

Many professors and writers I spoke with on this subject, and their numbers are too great to list here, all recommend the same thing: Write a draft, correct it, consider correcting it again, turn it in.
Did you see those action items in the middle? Write a draft first. Know that it is a draft, feel that it is a draft.
Be the draft.
Draft means the work is not finished, it is not ready for turn in. It is crummy. A draft is fine piece of writing that is not ready for its close up. A draft gives you job security; you now have something to correct, review and read out loud.
Some writers want their product to be perfect the first time out. We get impatient, even with our own thoughts, certainly with our creative process. Getting it right takes so much time! The best advice, is to get comfortable with writing drafts, bad drafts, crappy drafts and you’ll discover how your writing will actually improve. Why? Because when you give yourself permission to write a really crappy first draft, you simultaneously discard perfectionism and brain cramping and give yourself permission to explore and improve.
When you consider everything else involved with dragging a manuscript to the publishing finish line, the draft is the best part. Drafts are fun, divergent, exciting, pointless and filled with authentic writing. Enjoy the process of bringing a novel, report or idea to life. This is the fun of writing, as you suspected, everything else is revision, not so much fun.
All papers for school, business, grants, even the family holiday newsletter should, at the very least, have two versions. (If you want to succeed in business without really trying, review emails at least once before sending.) A paper should have three phases of evolution, draft, corrected, final.
That draft? It will be the most fun you’ll have.
About the Guest Author: Catharine Bramkamp holds two degrees in English, published hundreds of newspaper and magazines articles, a handful of novels and two essays in the Chicken Soup for the Soul anthologies. She is an adjunct professor of writing for two colleges and is a successful writing coach. Visit her at www.YourBookStartsHere.com.
Meryl’s Young’un and the Sloppy Copy Experience
Meryl here. This article is perfect timing for my almost seven-year-old son. His school has a PTA-run program called “Bronco Press.” It gives children the chance to write and illustrate a story. I asked him if he wanted to do it. He did and wanted to get right to work. So he dictates his story while I type it. Here’s the first part:
I am a bird. I am black, white and a little tan in the middle. I can fly real high. I can swoop with my tail. And I can fly down and go up really fast like whooooooosh! I can fly really fast and slow, too.
My landings are real good. I can peck really good.
He says he can’t think of anything else. So I tell him to tell me a story involving this bird he described. Take the bird on an adventure. He continues:
Then one day when I went flying I crashed into a jungle because I saw a lion. I didn’t get hurt. The lion was coming towards me and said, “Roar.” He wanted to make friends with me. Then we heard a big roar from a tiger that scared them.
I tried to whoosh by to get the tiger confused. Then the tiger was about to eat me. But lion came by and pushed me out of the way. The lion saved me. Lion pushed away the tiger and we never saw the tiger again.
Again, he tells me he’s done with the story. I explain to him that it’s a good first draft. (I found out from his teacher they call it “Sloppy copy” — I love that!) And we will review it again another day. He wants to be done, finished, wash his hands of it. (My older son does this, too — works on a project for five minutes and declares finito.)
I asked him, “You know I’m a writer?”
He nods.
“Remember what I taught your class (career day)? That we need to brainstorm and keep editing our stories. The first one is never the final story.” I said.
The stubborn little guy pushes back. We’ll see if I can get him to revise it. But hey, he’s only in first grade. Still, they teach them to do a draft before a final at this age. Next time we discuss the story, I’ll remind him that this is a “sloppy copy.” I just hope he doesn’t take offense to that or think I expect perfection (of course not!).
Don’t you think writing is rewriting? How do you handle the first draft? What happens after the first draft?
In her latest issue of The Prosperous Writer, Christina Katz asks, “On a scale of one to ten, how’s your self-respect? Can you say no? Do you say yes to yield to social pressure and supposed-tos and then suffer for it? Are you catering to too many other people’s needs but burning out in the process? Do you listen to and trust your instincts about what is and isn’t the best way to proceed?”
I aim for balance when it comes to my writing business and personal life. I love the flexibility that comes with my business. Spending time with my family, taking care of my health and contributing to my community are all priorities in my life.
Every year, I gain a couple of new assignments, which often take me out of my comfort zone because they’re new. Already, I have a new gig that is different that pushes my boundaries while I have fun. I maintain a variety of clients because I enjoy the diversity of the work. Plus, if one should go out of business (knock on wood), my business won’t fall apart because I still have other gigs. I’ve been fortunate that I bring in new clients on a consistent basis.
I thought about creating a course that I’d teach by email. After long deliberations, I opted not to do it. Developing a course not only requires pulling together strong, interactive content, but also promoting it and keeping it fresh. As much as I love the subject, I didn’t have enough confidence that I’d have enough enrollment on a regular basis. Furthermore, I’ve noticed those who do well in offering such classes tend to speak a few times a year and have at least one known published book.
I’m comfortable with giving presentations, but uncomfortable with the answering questions part — a very critical part of the two-way interaction. So that’s not a priority in my business, but I wouldn’t turn down free travel and the opportunity. If it happens, I bring index cards so people can write their questions down or send it to me on Twitter. Sure, I’ve written two books, but they’re not focused on my expertise.
Because I’m not a high energy person, every opportunity that comes my way receives careful consideration. I do what I can to avoid overwhelming myself and keeping my work streamlined.
How’s your self-respect?
No rule book exists to tell us how to behave ourselves in social media. With no eyes peeking into ours, we forget real people are out there reading our stuff and we make an impression with every sentence we write online. A colleague told me about an agent who posted in public that his or her writers were undergoing plastic surgery and a vasectomy. Joke or not? Who knows. But even if it was a joke, not everyone read it that way.
Social media gives writers a place to find and connect with writers, editors, agents, readers, publishers and others in the publishing and media industry. Keeping your name out there not only leads to gigs and opportunities, but also shows future clients and publishers that you already know how to market your work. Don’t think marketing is important enough? You might want to read Jane Friedman’s 5 Questions for Those Who Don’t Have Time to Market/Promote.
So, here are 10 commandments to do right on social media, build up a following and mind your manners.
This helps you get a feel for how people use the social media site or blog. It also encourages you to respond to others after you’ve heard them. Chris Brogan offers tips on listening.
One word: Karma. Even if karma isn’t real, helping others makes you feel good about yourself and drive you to do more. Plus, people will remember you for it and it’ll strengthen your relationships. Sarah Evans asks, “What have you done for your community today?”
Spread your eWings and visit blogs, Twitter IDs and other accounts you haven’t read (check blogrolls, Twitter followers, etc. to find new ones) and check your friends’ connections. Sticking with same people limits your ability to meet others.
If people ask you a question or take the time to leave a comment in your blog, you can take a moment to reply. Notice this says, “Respond,” not “Respond to every single message directed to you.” It’s overkill to thank every single person for mentioning you, retweeting you, linking to you. Instead, return the favor by pointing to their stuff, responding in private or commenting on something else they wrote.
Also, write more than “I agree,” “Great post” and “Thank you.” We have so much content online, a lot of it wasteful. Compliments are always nice, but not in a public response that adds clutter. Email the person, if you can’t think of anything else to say.
Be genuine about mentioning and promoting others. Be genuine about the things you say. Be real. Be you. Some mentioning other people come across as phony looking to ride the wave of someone else’s popularity or kiss up to that person. You love it when someone mentions you, right? And you tend to remember them better, right? Well?
When you write a blog, article or tweet — look for genuine opportunities to link to other people’s stuff, quote them or credit them. Notice this post has a few links to other people’s high quality content that explores a topic further for those interested. Bonus points if you mention a competitor.
It’s incredible how many arguments turn nasty online and how many people say things in a mean way. We all have different opinions. (That’s a good thing — it’d be a dull, dull world otherwise.) We just need to remember to play nice and show respect. It goes a long way.
Mom, kids, editor, publisher and people who might hire you. You’ve probably heard a few of the stories about people landing jobs only to lose it because of something they said online.
It’s also wise not to cuss in public. Granted, some popular folks cuss. But not everyone can get away with this. You wouldn’t cuss in a job interview, would you? Think of the Internet as one big job interview. After all, writers don’t always do one gig forever.
Email newsletters … Twitter followers … Blog comments … Blog readers. People email me asking how I got so many Twitter followers. Well, it didn’t happen in one night, one month or even six months. But who cares how long it took? The point is to have high quality conversations. Spammers have figured out how to gain high numbers in Twitter — so obviously, quantity means nothing.
Listen and deliver valuable stuff. They will come.
The kind of talk of someone else’s private business makes a person look like a gossip and future clients might fear you’ll gossip about them. Yes, skip sharing private details even if the subject is open about it.
Social media helps you gain trust and credibility, which will build your relationships. People WILL connect with you and ask about your content. When you do, at least add value by telling people what they get out of it. How much should you self-promote? Maria Schneider thinks 60/40, but I believe it should be closer to 70/30. That’s between Pareto’s 80/20 and Maria’s suggestion.
Not convinced that writers need social media? Maybe Joanna Penn can convince you.
Agree? Disagree? Please share your thoughts in comments or create a blog post of your own and let us know about it.
Winners of Are You Ready to Hire a Virtual Assistant? entry prizes: April wins Five ebooks on writing from Anne Wayman and Tracy Fitzpatrick wins one full copy of Astraware Classic Collection, which includes Astraware Sudoku, Astraware Solitaire, and Astraware Board games. Congratulations!
This entry’s prizes: One copy of Business Daffynitions: Humor from the Workplace from Joe Heuer, the Rock and Roll Guru, one full copy of Orchidia PC game from Joyboost, (See Meryl’s Orchidia review.) and one copy of Andy King’s Website Optimization. As usual, just post a valuable 30+ word comment by July 6.
Either Peter Bowerman‘s name or books came up in the newsletters on writing that I regularly read. Eventually, we exchanged a few emails and I enjoy his knowledge, honesty, and writing. He produces a valuable newsletter and of course, his books are worth every dollar. I’m honored to have him as a guest blogger.
Imagine This: The editor of a magazine you’ve written several pieces for says yes to a recent query. You outline the parameters of the piece and the conversation turns to money. He says, “Let’s try something a little different this time. Figure out how many hours you think it’ll take to do the piece. Factor in time for research, background reading, travel to and from appointments, brainstorming, interviewing, writing, and editing. Then multiply the hours by $75 and give me a figure.” You return with a number, he says “fine” and you get to work.
Has he lost his mind? Is this a freelancer’s wistful fantasy? In some writing arenas, maybe. But in freelance commercial (corporate) writing, the above-described scenario is pretty much right on the money. And speaking of money, instead of flat fees with potentially vast and open-ended investments of time, here’s a field where fees are based on hourly rates of $50-125 or more, and all time counts.
A Lucrative and Growing Opportunity
In the few decades, prolific downsizing in Corporate America has resulted in the outsourcing of an enormous amount of writing projects to well-paid freelancers. How can you get your share? Who do you contact? Well, for starters, there are two main groups of prospects: End Users (EU) and Middlemen (MM).
End Users (EUs)
EUs are the corporations, large and small (as well as non-profits, universities, and more), that will be the end-users of the writing. With large companies, approach Corporate Communications, also known as “MarCom” (marketing communications). With smaller ones, try marketing, sales, or finally, HR.
A manager with a huge telecommunications firm in Atlanta noted, “Most people would assume that a company of our size would do the bulk of our writing in-house, and they’d be wrong. It’s amazing how much writing we outsource. My writing needs these days are pretty steady, and I pay anywhere from $65-85/hour, depending on the writer’s experience.”
Middlemen (MMs)
MMs – companies often hired by EUs to execute these projects – include advertising agencies, graphic design firms, marketing companies, PR firms, and event production companies – to name the key ones. Few of these entities staff writing talent, preferring instead to hire the right talent for a specific job, and only when needed.
Who to Contact?
For all the above MM clients, contact CDs (Creative Directors: often hard to reach), ACDs (Assistant CDs: easier), AEs (Account Executives), PMs (Project Managers). Find them through the actual category listing in the Yellow Pages or through an annual business listing publication.
Beyond the Yellow Pages…
Where else can you find your prospects? Most good-sized metropolitan areas have a weekly business publication ending in “… Business Journal (i.e. Los Angeles Business Journal, Philadelphia Business Journal, etc.) Check www.amcity.com for the full nationwide listing. Get their Book of Lists, an invaluable annual resource listing of the top businesses in dozens of categories.
Whatever your goals or circumstances, the commercial writing field offers a lucrative and growing opportunity for those with good writing skills. Isn’t it time for a raise?
About the author: Peter Bowerman, a freelance copywriter, speaker and business coach, is the author of the award winning Well-Fed Writer titles – how-to “standards” on lucrative freelancing for businesses (www.wellfedwriter.com). In 2007, leveraging the successful self-publishing of his first two books (52,000 copies in print, and a full-time living for five-plus years), he released The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living. (www.wellfedsp.com).
Prizes: Lifetime subscription for RadioTime.com RedButton software — TiVO for radio where you can pause and record live radio. Business Daffynitions: Humor from the Workplace from Joe Heuer, the Rock and Roll Guru. Just leave a 30-word comment on this post by June 29 to get an entry for a drawing.
It’s Poewar’s John Hewitt‘s fault again (I promise I am not brown nosing him or nuthin’). He introduced me to Yvonne Russell through his March Madness thing, which you should what it is by now as I’ve mentioned it too many times during this birthday celebration. Now you can see why I credit John with renewing my interest in blogging. A gal gets tired after eight years, y’know?
Enough about him! This should be about Yvonne. Her blog entries always spark wonderful discussions. Writers can’t complain about loneliness when they have blogs like hers for their water cooler visits. I know I do.
What is your story? Your personal story? Your business story?
Now that we have push button publishing, our personal and business stories are no longer confined to oral storytelling, wonderful though that medium is – or to faded photos in a box. We have the means to gather and share those stories – the stories of our families, our hopes, our businesses and our everyday lives. They can be captured like time capsules… a web of ever changing snapshots preserved forever.
They spin around the ethernet, ready to be plucked off the virtual shelf by an interested passerby or a friend. It’s a pretty empowering thought that our stories and the stories of others in this digital age are ready and waiting like a virtual treasure chest of event markers, memories and perspectives for our children or grandchildren and beyond.
We can add color, nuances and an extra dimension of connectivity through words – spoken and written. We can add photos, video, audio and lifestreams. In an inspiring video, Jonathan Harris talks of looking up at the night sky and remembering the ancient Greek stories of the constellations. He ponders what the constellations would look like if we could remake our own modern day versions today. And what would their stories be?
Harris is working on two exciting projects. We Feel Fine maps the world’s emotions. Every day computers scan up to 20 000 sentences using the word “feel”. Never mind six degrees of separation. This is a sense of one to one connectivity. Universe maps world events and people – again a very powerful demonstration of the interactivity and essence of story. Everyone has a story and everyone’s story impacts on the world’s storyweb.
I’m excited to see what the future holds in providing new ways to share our personal and business stories. Recently, while travelling in outback Australia, I met a bookseller who had clients all around the world thanks to the wonders of the internet. She not only had clients, but these clients had become friends. She remarked “Aren’t we lucky to be living at a time like this?” I readily agreed.
About the Author: Yvonne Russell is a freelance writer, editor and professional blogger. She blogs at Home Biz Notes, YouCanSubmit, and Small Biz Mentor. Her personal blog is Grow Your Writing Business.
The winner of one full copy of Spinword PC game from Joyboost from the How to Become a Freelance Writer entry is Karen Swim! Congratulations again, Karen. It’s possible to win more than once in the blog entry prizes.
This entry’s prizes are a book by Tara Calishain and AWAI’s Accelerated Six Figure Copywriting program (excellent — I have it… but never had time to finish it). Just leave a 30-word comment on this post by June 21 to get an entry for a drawing.
I was going to call this “Telling the Violent Truths of the Writing Life,” but Freelance Folder already has dibs on “violent.” Just joking — that’s the name of guest blogger Bob Younce’s excellent series over there.
I met Bob through Poewar. Obviously, John Hewitt of Poewar connected me with a lot of new writer friends. Thank you, John. It only took me a second to consider him a friend. His articles on writing and freelancing — whether on his site or elsewhere — provide a lot of value.
It’s easy, if you listen to one element of the Internet writing community, to think that freelance writing consists entirely of days on the beach sipping margaritas and writing for half an hour on your laptop. For anyone who’s been writing for more than a few weeks, though, you know it just isn’t true. Anyone who tells you that it’s possible to make a living in minutes a day is selling something.
Not that selling is bad, mind you; in fact, writers have to do it in order to be successful. But these folks are selling a false idea. In this life, you reap what you sow, plain and simple.
These folks prey on unsuspecting new moms, for example, that want to work from home. They prey on guys tired of their cubicle careers who are looking for a way out. They look for a felt need and offer a fake solution.
At the same time, there are folks on the opposite end of the spectrum. There’s me, for example. If you’ve read much of my writing at all, you know I constantly promote the idea of hard work and, sometimes, long hours. I have probably turned more people away from a writing career than I have recruited, in my time.
I like to think that the realist approach is a good thing, and that it helps folks considering the writing life to count the cost before they get into something they’re not willing to follow through on.
Maybe I’m just trying to keep away the competition. I don’t think that’s it, though.
Here’s the danger that I constantly find myself in, though. I want to be able to encourage writers. I want to cheer them on. I want them to see the same kind of success I’ve had, and the same kind of success Meryl has had right here.
So, those of us honest folk in the Internet writing community wind up saying something like this:
“Freelance writing is hard work. You can make an honest living doing it, and there’s no better life. But you’ve got to work hard and you’ve got to have your wits about you.”
On occasion, I think it’s worth talking about all of the good things in the writing life. I think it’s worth celebrating a success or two, both our own and others’ successes.
Like Meryl, here. She’s been plugging away at this site for the better part of a decade. My goofy little blog has been on the map since February; Meryl’s been here for 8 Februarys.
That says something, folks. It says something about character. It says something about tenacity. It says something about dedication. It’s these characteristics that you’ve got to have to make it as a writer.
So, I celebrate with Meryl. I thank her for her inspiring example. I take a moment away from telling the hard truths of the writing life to tell a pleasant one:
Writing success is possible. Look at Meryl, and at others who have done it. Dream your dream, and dream it big. You can get there, no matter what challenges you face. Stick with it. Be dedicated. And remember: you’re standing on the shoulders of giants.
Thanks, Meryl. Enjoy your vacation, and come back soon.
About the author: Bob Younce is a full-time Internet writer and writing mentor living in Linwood, Michigan. He is dedicated to helping Internet writers to achieve their dreams. Visit Bob at The Writing Journey or follow him on Twitter.